Porter vs. Mintzberg
Porter vs. Mintzberg This week we see two very different perspectives on strategy as highlighted by Porter and Mintzberg. In a nutshell, Porter would have you choose one of three generic strategies (Cost Leadership, Differentiation, or Focus) and analyze your organization in order to know which strategy to best choose. Mintzberg on the other hand would have you start down a path toward a strategy but not have it planned out. Basically, we would see where the road would take us. Evaluate the patterns of actions that are taken in response to certain circumstances and see the strategy that emerges from those actions. For me, I see myself initially drawn to the teachings of Porter more than Mintzberg. This is simply because I prefer structure, detail and an "equation" to follow and Porter's theory lends itself to this nicely. However, I am also drawn to Mintzberg's teachings. As my Myers-Briggs test would reflect, the Protagonist is well suited for Mintzberg's the...
Comments
Post a Comment